Done for you. Run for you.
We build your operations system, deploy it, and keep it running every month. You don't manage software. You don't learn a platform. You get outcomes — and your time back.
Everything working for you on day one.
Every tier is the full system — the difference is how much admin, coaching, and how many inbox briefs you get. Here's what we build and run.
Managed CRM & automation
We deploy and run your CRM behind the scenes — you just see the results.
- Pipelines built for how contractors actually sell
- Lead capture forms and automatic routing
- Follow-up automations so leads never go cold
- We manage it — you never touch the admin panel
CrewAlign project system
Your scheduling and project tracking in one branded home.
- Account set up with your logo and branding
- Custom job templates (1, 3, or 5 by tier)
- Scheduling and project status in one place
- Built so your crew actually uses it
Your AI agent
Real AI tuned to your business — not a generic chatbot.
- Your day-to-day right hand — drafts replies, surfaces what matters
- Drives your CrewAlign project system for you
- Claude seat included for month 1, tuned in your voice
- Need more horsepower? Custom agents built on request
Daily inbox brief
The one message that tells you exactly where to point your day.
- Hot leads, quotes to send, and what needs you
- What AI and our team already handled
- Once daily, or twice daily on higher tiers
- Urgent alerts on the Finished tier
Admin hours, done for you
Our team works your back office so yours doesn't have to.
- Sales follow-up and lead routing
- Review and referral requests
- Schedule monitoring
- 5–10 hours every month depending on tier
Coaching with AJ
A contractor who's done it, in your corner every month.
- Monthly call with AJ Cappuccitti
- Straight answers on what to fix next
- 30–120 minutes depending on tier
- No fluff, no homework you'll never do
From signup to live in three weeks.
Same process for every contractor. Built right, never rushed, never dragged out.
Discovery & close
A 45–60 minute conversation to qualify the fit and answer your questions. If we're a match, we lock in your onboarding and start date.
Information gathering
Becky pulls everything we need to build — your services, pipeline, branding, and accounts. (Quick intake form first, then a working call.)
We build your system
Your CRM, CrewAlign, and AI agent get configured, branded, and tested. You stay on the tools while we do the heavy lifting.
Delivery & activation
We hand the system off live, walk you through it, and switch everything on. You're running, not figuring it out.
We keep it running
Daily inbox briefs, monthly admin hours, and coaching calls — month after month. Your office runs while you build.
Pick your tier. The tier is the offer.
Three bundles that cover most contractors — but we'll mix, match, and bundle the pieces to fit exactly what you need. All prices in CAD.
Foundation
Get Going. For solo operators and small shops ready to bring structure to the chaos.
+ $2,497 one-time onboarding $1,873 in July
- CRM with sales pipeline pre-built
- CrewAlign scheduling software
- 1 custom project template
- Your AI agent (inbox + CrewAlign)
- Daily inbox brief at 9am
- 5 hours of admin support per month
- 30-min monthly coaching call with AJ
- Claude AI included (first month)
Framed
Built Out. Ready to Roll. For active GCs running multiple jobs who need real structure now.
+ $3,497 one-time onboarding $2,623 in July
- Everything in Foundation, plus:
- 3 custom project templates
- Inbox brief twice daily — 9am + 3pm
- 60-min monthly coaching call
- Priority response window
- Standard email templates in your voice
Finished
Move-In Ready. White Glove. For established contractors with multiple crews who want zero learning curve.
+ $4,997 one-time onboarding $3,748 in July
- Everything in Framed, plus:
- 5 custom project templates with full SOPs
- 10 hours of admin support per month
- Two 60-min monthly coaching calls
- Real-time urgent inbox alerts
- Direct text line to AJ (first 30 days)
- First in line for custom AI agent builds
- Claude Max included (upgraded tier)
July only: 25% off onboarding on every package — or prepay 3 months and take 25% off your first month. All tiers include a Claude seat for month 1 · 90-day initial commitment, then month-to-month.
Don't need it all? Build your own stack.
Take only the pieces you need, month to month. The more you stack, the more you save — and the full system is always the best deal.
Tap a service to start building.
You're basically building the whole system. Here's everything Foundation hands you:
- All 4 services$809
- 5 admin hours / mo$625
- Coaching with AJ (30 min)$125
Save $562/mo — plus 25% off onboarding in July.
See Foundation →Admin support is $125/hr and coaching with AJ is $250/session, billed as you use them. Need a one-time build? Websites $550 (+ $150 domain setup), standalone CRM or AI-agent builds from $1,500. Ask us →
Criterion Estimator
Standalone estimating software: turn a take-off into a professional, priced, branded estimate in minutes — from any phone. 149+ line items across 18 trades, your pricing, your logo. Pro adds AI Scan-to-Estimate.
Starter $149/mo · Pro $199/mo
Straight answers.
Do I have to learn new software?
No. That's the point. We build and manage the CRM behind the scenes — you interact with outcomes: your daily brief, your AI agent, and your project view. We handle the engine room.
How fast can I be up and running?
Three weeks from signup to fully live. We don't compress it — building it right beats building it fast. If your timing slips, we move your start date rather than cut corners.
Is there a contract?
There's a 90-day initial commitment so the system has time to prove itself, then it's month-to-month. The onboarding fee covers the build and is non-refundable once the build process begins.
Can I get just one piece, or a custom setup?
Yep. The three bundles cover most contractors, but you don't have to take all of it. Want just the CRM? Just CrewAlign? Just an AI agent, admin hours, or coaching? We'll bundle it to fit your business and your budget — book a call and we'll build the right fit.
What does the AI actually do?
Your AI agent handles real work: drafting replies, surfacing what matters, and driving your project system. Paired with our admin hours, that's how leads get worked and follow-ups happen without you.
Let's see if you're a fit.
One straight conversation with AJ. We'll tell you honestly whether this will move the needle for your business — no pressure, no pitch deck.
Contact Sales